UI design
The brand translated to every screen

A design that brings your brand to life online.
Your website is often the first place where people experience your brand. The design determines whether they stay, whether they trust you and whether they get in touch. Good UI design makes your brand tangible online, makes information easy to understand and naturally guides visitors to the next step. On every screen, from smartphone to widescreen.
We translate your brand identity and the wireframes into a complete visual design. We start with the most important pages, such as the homepage and a service or product page, and present them to you. After your feedback, we design the remaining pages and components. We always design for desktop and mobile, and think about motion and interaction: how a page opens, how buttons respond and how elements come into view. We capture all elements as reusable components in Figma, so the design connects seamlessly to development and you can later assemble pages yourself in the CMS.

Defining the style
Based on your identity and the wireframes, we define the visual direction for the website. How are colour, typography, imagery and motion used online, so your brand can be felt?

Key pages
We first design the most defining pages, such as the homepage and a service or product page. That way you can judge whether the direction is right before all pages are developed.

Developing
After your feedback, we design the remaining pages and components, for desktop and mobile. In two feedback rounds we refine the design until everything is right.

Handing over
We capture the design as a component library in Figma, with interactions and animations. That way the developers can build it one-to-one, and it forms the basis for your design system.

What good UI design delivers
Brand experience
Your website feels like your brand and makes an impression from the very first moment.
Clarity
A clear design makes information easy to find and understand.
On every screen
The design works on smartphone, tablet and desktop.
We do not design every page separately, but the page types and components your website is built from. Think of a homepage, a service page, a case overview, a detail page and a contact page. How many page types are needed follows from the structure and UX.
With the components, you can then assemble new pages yourself in the CMS, without anything having to be designed again.
Always. A large share of your visitors comes via smartphone. We design the most important pages for mobile and desktop, and make sure all components adapt well to every screen size. That way your website works equally well everywhere.
There are two feedback rounds for the key pages and two for the remaining pages. That way you can judge the direction first and then the details. We collect feedback through one point of contact on your side, so comments are clear and consistent.
Yes, but your website will be stronger with a clear foundation. Without an identity, design choices quickly become a matter of taste. We can first develop a compact brand concept or a visual identity, and carry it straight through to the website. That way you work on brand and website in one project.
We design according to the WCAG 2.1 AA guidelines. That means sufficient contrast, legible text, clear focus states and a logical structure. An accessible website is easier to use for everyone, and also helps your visibility. During website development we build and test this further.
The design is built by our own developers, who are involved from the start. That way we know for sure that what has been designed also works technically. We capture all components in a design system, so your website stays consistent as it is extended.